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FACTORS AFFECTING GREEN SUPPLY MANAGEMENT IN THE LOGISTICS SERVICE INDUSTRIES IN CHENNAI – A STUDY

Abstract: The Global warming, Climatic Changes and so many alarming environmental issues are thriving to the concept of ―Go Green‖. The logistics service industries are having a major participation in regards to huge energy consumption and carbon emission which creates a negative impact in ecology. Energy saving, Carbon reduction, Cost effectiveness and Increased logistics service quality along with better corporate brand image are the major driving forces for green logistics supply chain management initiatives. This research work is empirical in nature. The study helps to identify the various challenges of green initiatives in the logistics service industries in Chennai.

Keywords: Logistics industries, Green initiatives, Cost effectiveness, Government policies.

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B. CHINNAMUTHU AND DR. S. JOHN GABRIEL


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